Eight years off the field? That’s half a rugby career. But adidas is back into the starting line-up, charging on to the field as the official technical sponsor of the DHL Stormers.
The three stripes are reunited with the iconic hoops, and Cape Town rugby has its power couple back.
Stormers Director of Rugby John Dobson couldn’t hide his delight:
“It’s a great honour for us to be reunited with adidas. Their brand carries the same values of excellence, tradition, and boldness that define our team and our supporters.
“For us, it’s not just about what we wear, but what it represents: pride, passion and the spirit of Cape Town rugby.”
Tom Brown, Senior Brand Director at adidas South Africa, echoed that sentiment:
“The team and the dynamic way they play rugby embodies the flair and passion of their supporters.
“This partnership is about more than sport; it’s about honouring tradition whilst also celebrating a new era of bold ambition.
“It’s a kit that will allow the team to perform at their very best whilst feeling comfortable and confident.”
Home Kit: Tradition Packs a Punch
Blue. White. Hoops that hit harder than a loosie off the back of a maul.
The “Reunite the Stripes” jersey is pure Stormers DNA heritage stitched with modern swagger.
It’s not a fashion statement, it’s battle gear. Worn with pride, carrying the weight of a city that bleeds rugby.
Think of it as the scrummaging tighthead of jerseys: reliable, powerful, and impossible to shift.
Away Kit: Tradition Gets a Glow-Up
Forget blending in, this one kicks tradition in the shins and sidesteps into Bo-Kaap.
“Remix the Stripes” explodes with pink, lime, and cyan. These are colours bold enough to make a referee swallow his whistle. It’s rugby’s version of street art: vibrant, fearless, and unapologetically Cape Town.
If the home jersey is an anthem, the away kit is the remix that gets the dancefloor moving.
Built Tough. Worn Proud.
Recycled polyester double-knit. Sweat-wicking tech. Reinforced stitching in the danger zones. This kit is engineered for 80 minutes of chaos, whether that’s in the scrum, at the breakdown, or under the sun.
Lightweight yet durable, snug but never strangling. It’s a jersey that can take a hit and still step into space.
For the Faithful
The new jerseys retail at R999 – less than a round of post-match beers for the front row.
- Home kit: available 19 September.
- Away kit: available 3 October.
- Find them at stormersshop.co.za, select adidas stores, adidas.co.za, and sports retailers nationwide.
Reunited
Eight years apart, and now back together. The hoops and stripes have reunited, stitched for glory, and built for bruises. This isn’t just kit—it’s Cape Town rugby, bottled and sewn into fabric.
Photo Credits: adidas
