CAPE TOWN – Adidas unveils an exciting expansion of its running portfolio with the introduction of new footwear models and vibrant colorways across both its comfort-driven Supernova range and its performance-focused Adizero line-up.
Leading the announcement is the debut of the Supernova Rise 3, the latest evolution in the brand’s everyday running series, engineered to deliver enhanced cushioning, stability, and all-round comfort for runners of every level.
Alongside the new model, Adidas also refreshes its elite racing and training arsenal with striking new colorway updates for the Adizero Adios Pro 4, the pinnacle marathon racing shoe trusted by world-class athletes and the versatile Adizero Boston 13, designed for tempo sessions and fast-paced training.
Together, these launches showcase Adidas’ continued commitment to innovation, performance, and style, ensuring runners are equipped with cutting-edge technology whether they’re chasing comfort or speed.
Created to provide even more comfort than its award-winning predecessor, the Supernova Rise 3debuts a redesigned full-length Dreamstrike+ midsole which is 5% lighter and 20% softer, designed to deliver enhanced comfort and support mile after mile.
The midsole also features 16% more foam to maximize cushioning for distraction-free running.
The Supernova Rise 3 also features:
- NEW PRIMEWEAVE UPPER: Engineered for a secure and adaptive fit.
- LIGHTTRAXION OUTSOLE: Anatomical rod-like sculpting for smoother transitions and durable grip.
- FEMALE-FOCUSED DESIGN: Available in men’s and women’s versions, rigorously tested with gender parity. The women’s version features an adjusted arch position to better match the last, which has been developed to better fit women’s biomechanical needs in their average foot shape. The women’s version also features a specific outsole, improved heel bevel, and an upgraded women’s specific sockliner.
Also launching are striking new colorways of the Adizero Adios Pro 4 and Adizero Boston 13, drawing inspiration from the iconic Adizero Adios shoe worn by Haile Gebrselassie during his world-record breaking performance at the 2008 Berlin Marathon.
Made for fast runners, the Adizero Adios Pro 4 features:
- LIGHTSTRIKE PRO: A full-length layer of adidas’ best-in-class foam ensures cushioning for every quick stride.
- ENERGY RODS 2.0: Provide a seamless transition from heel to toe.
- NEW FOREFOOT ROCKER POINT GEOMETRY: Inspired by the revolutionary Adizero Adios Pro Evo 1, the forefoot rocker – the point at which the sole curves upward underneath the toes or forefoot, is placed at 60% of the length of the shoe. This is lab-tested to trigger forward momentum and improve running economy.
- LIGHTTRAXION OUTSOLE: After studying strike patterns of some of adidas’ leading athletes, to understand where grip was needed most, these insights were translated into a new patterned outsole that maps material to key areas.
- LIGHTLOCK UPPER: The shoe introduces a first-of-its-kind lightweight, one-way stretch woven mesh upper that is paired with internal locking bands for a snug and secure feeling when running at high speed. This is matched with a new lacing system, which provides a locked-down fit for runners.
Designed to provide consistent speed for fast workouts and tempo runs, the Adizero Boston 13 is the perfect training accompaniment to those who race in the Adizero Adios Pro 4. It features:
- INCREASED LIGHTSTRIKE PRO: 13.8% more Lightstrike Pro foam makes the midsole softer and more comfortable than its predecessor.
- LIGHTTRAXION OUTSOLE: New for Adizero Boston models and first seen in the marathon racer Adizero Adios Pro 4, the LIGHTTRAXION patterned outsole construction is designed to reduce weight without sacrificing grip, by strategically placing it where it is needed the most.
- ENERGY RODS 2.0: Re-engineered energy rods provide forefoot economy return and dynamic stability, now more prominently featured for a race look in a training shoe.
- ENGINEERED MESH: The revamped mesh upper delivers lightweight breathability and targeted support in a sleek silhouette.
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